Allison MacDowell
(704) 996-0957mountainhomesteam@kw.com
Allison MacDowell  | Keller Williams Realty of Franklin
  • Sign Up
  • Log In
  • Search
  • Communities
    • Franklin
    • Highlands
    • Cashiers
    • Sapphire
    • Brevard
    • Waynesville
    • Clayton
    • Asheville
    • Maggie Valley
    • Whittier
    • Murphy
  • Buying
  • Selling
  • Service Providers
  • Resources
    • Chasing WaterfallsExplore local favorites and hidden gems with Mountain Homes Team’s waterfall guide for your next adventure.
    • Franklin & Nantahala GuidesFrom mountain views to outdoor adventures, discover local highlights, community insights, and real estate opportunities.
    • Highlands, Cashiers & Glenville GuidesDiscover the charm of Highlands, Cashiers, and Glenville in North Carolina.
    • Sylva GuideExplore the welcoming town of Sylva, North Carolina—known for mountain views, outdoor adventures, and small-town charm.
    • Service ProvidersFind and contact all of our preferred service providers in one place.
  • Recently Sold
  • About
    • Learn More
    • Meet Allision
    • Testimonials
  • Contact
  • Allison MacDowell(704) 996-0957
    mountainhomesteam@kw.com
    Copy Email
  • Office
    1573 Highlands Rd.
    Franklin, North Carolina 28734

Explore

  • Property Search
  • Communities
  • Buying
  • Selling

About

  • About
  • Contact Us
  • Testimonials
  • Home
Allison MacDowell  | Keller Williams Realty of Franklin - Footer Logo
    • Privacy
    • Terms
    • DMCA
    • Accessibility
    • Fair Housing
    © 2025 Keller Williams Realty of Franklin. All rights reserved.
    Website built by CloseHack.
    Canopy MLS

    ​Listings courtesy of Canopy MLS as distributed by MLS GRID. Based on information submitted to the MLS GRID as of 2025-12-20 22:40:04. All data is obtained from various sources and may not have been verified by broker or MLS GRID. Supplied Open House Information is subject to change without notice. All information should be independently reviewed and verified for accuracy. Properties may or may not be listed by the office/agent presenting the information. Some IDX listings have been excluded from this website.

    Georgia MLS

    The data relating to real estate for sale on this web site comes in part from the Broker Reciprocity Program of GAMLS. All real estate listings are marked with the GAMLS Broker Reciprocity thumbnail logo and detailed information about them includes the name of the listing brokers. The broker providing these data believes them to be correct, but advises interested parties to confirm them before relying on them in a purchase decision. Copyright 2023 GAMLS. All rights reserved.

    Carolina Smokies Association of Realtors

    IDX information is provided exclusively for personal, non-commercial use, and may not be used for any purpose other than to identify prospective properties consumers may be interested in purchasing. Information is deemed reliable but not guaranteed.


    Highland Cashier MLS

    IDX information is provided exclusively for personal, non-commercial use, and may not be used for any purpose other than to identify prospective properties consumers may be interested in purchasing. Information is deemed reliable but not guaranteed.

    The Art of Home Staging in Franklin, North Carolina

    The Art of Home Staging in Franklin, North Carolina

    Published 03/11/2025 | Posted by Allison MacDowell

    Are you considering selling your home in Franklin, North Carolina? In today’s competitive real estate market, effective home staging can be the key to making your property stand out. At Allison MacDowell | Keller Williams Realty of Franklin, we understand the nuances that can turn a house into a must-have home for potential buyers. Home staging is more than just decorating – it’s about creating a vision that speaks to prospective buyers. Here's how home staging can elevate your Franklin home sale and align with local trends to ensure a seamless selling experience.

    Understanding the Importance of Home Staging

    Home staging is a strategic approach to preparing your home for the market, aimed at highlighting its strengths and downplaying any weaknesses. When done correctly, staging can help potential buyers visualize themselves living in your home, which is a powerful motivator in the buying process. It goes beyond mere cleanliness and tidiness; it involves setting an ambiance that aligns with the lifestyle and aspirations of potential buyers.

    In Franklin, North Carolina, where the market is thriving with picturesque mountain views and a vibrant community life, staging is crucial. Buyers here are often seeking that perfect mountain retreat or a community-centric lifestyle. By staging your home to reflect these desirable aspects, you tap into their emotions, making your home unforgettable in their buying journey.

    Top Staging Tips for Franklin, North Carolina

    1. Highlight Natural Surroundings: Franklin offers breathtaking landscapes. If your home boasts stunning views, make sure to highlight them. Clean the windows, trim any obstructive foliage, and consider arranging outdoor seating to showcase the scenery.

    2. Use Neutral Tones with a Local Twist: Opt for a neutral color palette throughout your home to appeal to the broadest audience. However, you can incorporate hints of local culture or nature by using accents like natural wood finishes or locally-sourced artisanal decor to add warmth and character.

    3. Maximize Natural Light: Given Franklin's scenic environment, enhancing natural light can make a massive difference. Replace heavy curtains with sheer fabrics and use strategically placed mirrors to reflect light around the space, creating an open and airy atmosphere.

    4. Create Cozy, Inviting Spaces: Franklin homes should evoke a sense of warmth and hospitality. Use plush throws, soft lighting, and comfortable seating arrangements to make the home inviting and perfect for relaxation – a direct nod to the area's lifestyle.

    5. Showcase Functionality and Versatility: Many buyers in Franklin are looking for homes that offer flexibility. Stage spare rooms to show their versatility – perhaps as a home office with a view or a quiet reading nook – to demonstrate the home's adaptability.

    Why Choose Allison MacDowell | Keller Williams Realty of Franklin

    At Allison MacDowell | Keller Williams Realty of Franklin, we have intimate knowledge of the local market and a track record of successful home sales driven by expert staging strategies. Our team is committed to personalizing the staging experience, ensuring your property showcases its full potential.

    Personalized Staging Consultations

    We start with an in-depth consultation to understand your property and its unique features. We evaluate existing furniture, decor, and layout, offering expert suggestions tailored to Franklin's market trends and buyer preferences. This personalized approach ensures that the home staging aligns with both your goals and buyer expectations.

    Professional Network and Resources

    Tap into our network of skilled local artisans and home staging professionals, dedicated to enhancing your property’s appeal. Whether you need a few high-impact decor items or a full-service staging package, we connect you with resources that will elevate your home’s presentation.

    Marketing Expertise

    With years of real estate experience in Franklin, we know how to market your staged home effectively. Using high-quality photography, virtual tours, and strategic advertising, your home will receive maximum exposure – drawing in the right buyers who appreciate the charm that Franklin properties have to offer.

    Preparing for a Successful Home Sale

    Achieving a quick sale at a desirable price is the ultimate goal. By working with Allison MacDowell | Keller Williams Realty of Franklin, you’re not just staging a home; you’re curating a lifestyle and vision for potential buyers. We guide you through the entire process, offering not just our staging knowledge but also insight into local buyer behavior and market shifts.

    Franklin, North Carolina, with its unique blend of natural beauty and community charm, presents a compelling setting for home sellers. Through strategic staging, you can make a lasting impression, evoke emotional connections, and ultimately sell your home at its highest value.

    Discover more about home staging and tailored real estate solutions with Allison MacDowell | Keller Williams Realty of Franklin. Contact us today to embark on a successful selling journey, ensuring your home captivates buyers and retains their interest in this beautiful mountain locale.

    • home staging
    • Franklin North Carolina
    • real estate market
    Disclaimer: This article is for informational purposes only and may not be up-to-date or completely accurate. It does not constitute legal or professional advice. Always consult with a qualified real estate expert before making any property decisions. We are not liable for any reliance on this information.

    Related Articles

    Keep reading other bits of knowledge from our team.

      Request Info

      Have a question about this article or want to learn more?